Frequently asked questions
Answers before you get started.
What is Klapp?
Klapp is a loyalty programme with no app to download. Customers hold their phone near the contactless stand, earn up to one point per day and keep their loyalty card in their Wallet.
How do I know if my customers are coming back?
Every Monday, you receive a weekly summary of visits, customer numbers, rewards earned and customers to contact.
Do my customers need to install an app?
No. The card is added directly to Apple Wallet or Google Wallet, with no download, no account and no QR code to scan.
How does the contactless stand work?
On their first visit, customers hold their phone near the stand to create their card. On later days, the same gesture earns up to one point per day. The stand needs no Wi-Fi, batteries or cables.
How much does Klapp cost?
Basic is €29, Smart is €49 (recommended) and Premium is €79 excluding VAT, per month and per location, with no commitment. Every plan includes digital loyalty cards, the counter stand, visit tracking, a weekly summary and access to Google reviews. Basic includes 50 automated WhatsApp messages and 3 000 emails per month; Smart, 200 and 6 000; Premium, 400 and 12 000. Automated WhatsApp messages are sent from Klapp’s number in all three plans. Contact us for a quote for multiple locations or higher message volumes.
What is included in the free trial?
You have one month free to try Klapp.
How are my messages counted?
Allowances are monthly and do not roll over. Contacting a customer twice uses two messages. A customer receives at most one offer per week from your business, whatever the channel. Each send reaches your whole selection at once, within your remaining monthly allowance. Allowances limit sending, not customers: all registered customers are kept, whichever plan you choose.
What if my remaining balance is too low?
No overage is charged automatically. The campaign will not be sent if the balance is insufficient. You can switch to email within its available allowance or request a plan change from Klapp.
When should I choose WhatsApp or email?
For a last-minute offer, such as a slot that opens up or a deal of the day, choose WhatsApp: Klapp sends it from its number, on behalf of your business, within your monthly messages. For news and promotions, prefer email, whatever the size of the list. For a few customers, you can also write from your own WhatsApp without using your Klapp messages.
How do I request a plan change?
Compare Basic, Smart and Premium on the pricing page, then use “Request a plan change”. Your selected plan is included in the request to our team. No payment or subscription change is triggered automatically. All registered customers are kept.
How does setup work?
We prepare your card and contactless stand, then help you launch Klapp in your business.
Compare Klapp plans or request a plan change. Have another question? Email us or book a demo.